Tell us about Mille W Nordic Design, how did it all start?
The company was founded in 2011 by me, Camilla Wallin, who is the company’s designer and owner. It all started with me missing a table tablet that fit my elliptical-shaped table, I was looking for a unique shape and in a material that was durable and easy to keep clean. This resulted in my elliptical-shaped tablet that I make myself from recycled leather in Sweden. It became the first product of my own brand.
What type of products do you sell and what market do you turn to?
The consistent line of my products is the recycled leather that is GRS®-certified (Global Recycled Standard), it is made from leather scraps from the fashion and furniture industry. The leather remnants are mixed with natural rubber made from the rubber tree. The recycled leather has the highest quality, which consists of 80% leather and 20% natural rubber. It is mainly well-selected stores in the European market that I focus on.
What do you think is the most important thing to stand out in the interior design and design market today? And how have you adapted your brand to it?
Locally produced sustainable design is something that many people are looking for but which is difficult to find, I have chosen to focus on products that last over time and that really solve everyday problems. Everything has been inspired by Scandinavian shapes and materials.
The issue of sustainability is high on the agenda, how is it in your industry and how do you work at Mille W Nordisk Design with sustainability?
Our sustainable approach enables us to limit our environmental impact, without compromising on quality. The products are designed and manufactured on our own premises in Kullavik just south of Gothenburg. We have our production and office under one roof, which means we can quickly go from idea to prototype.
If you were to look into the future, what do you think the development looks like for the interior design industry?
I believe that sustainability will be even more important, simple stylish products that can be used for a longer period of time and maybe even that can be passed on for generations.
What interior detail can you not be without?
It is the table tablets in recycled leather that are a very nice detail at all table settings, it is the world’s simplest product that does not need to be machine washed or ironed. They are easy to keep clean just by wiping with a little detergent and water, so they will be clean and nice for the next meal.